Larry Ndianefo aka Larry Gaaga
Larry Gaaga
Larry Ndianefo, professionally known as Larry Gaaga, is a Nigerian music executive, songwriter, producer, and entrepreneur. He is best known for his influence behind the scenes in the Nigerian music industry and for spearheading high-impact collaborations that bridge generations and regions within Afrobeats.
Larry Gaaga is the founder and CEO of Gaaga Muzik, a record label and creative company that has contributed significantly to the growth and global visibility of contemporary Nigerian music. Before fully transitioning into entertainment, he built a career in the corporate sector, particularly within the oil and gas industry, a background that shaped his strong business-oriented approach to music.
Rather than positioning himself as a conventional recording artist, Larry Gaaga is widely recognized for curating culturally driven projects and collaborative singles. His releases often celebrate African heritage, nostalgia, and unity, blending traditional influences with modern Afrobeats production.
He gained major mainstream attention with songs such as Low, Baba Nla, Doe, Monica, and Iheneme, collaborating with industry heavyweights including 2Baba, Wizkid, Burna Boy, Davido, Flavour, Phyno, Sarkodie, Duncan Mighty, and Theresa Onuorah. His work is often praised for reviving classic sounds while appealing to new audiences.
Beyond music releases, Larry Gaaga is respected for talent development, strategic brand partnerships, and executive leadership. He is regarded as one of the key power brokers in Nigerian music, helping shape careers and industry trends without seeking constant spotlight.
He remains an influential force in African entertainment, balancing creativity, culture, and commerce.
